** APPLY BY MAY 1ST AT 5PM **
Intro To Arts Entrepreneurship
Intro To Arts Entrepreneurship is a mentorship program that aims to guide emerging artists with establishing and/or developing their business or career in the arts. Mentees will be provided with support in various skills related to entrepreneurship and business in a way that is more accessible for artists. The objective of this mentorship program is to bridge the gap of knowledge that most artists have surrounding business as many do not have an education or background in business and marketing.
Participants will learn various skills related to entrepreneurship and business such as identifying your niche & audience, creating a business and marketing plan, navigating self-employment and entrepreneurship, product development & monetization, self care for artists and staying resilient in the ever-changing world of art and business.
As formal business and marketing education is often very inaccessible, intimidating, and more focused on a corporate point of view, this mentorship aims to provide this knowledge in a more simplified and relevant manner that’s focused on the most important aspects for artists and by learning through hands on experience instead of academically.
ABOUT THE MENTOR
En Tze Loh (they/them) is a queer & non-binary Malaysian multi-disciplinary artist based in Toronto, Canada. Starting as a tattoo artist at 18, they have since ventured into many different art forms including filmmaking, production design, illustration, graphic design, as well as running their own queer goth art & apparel brand GRRRL Spells. GRRRL Spells was featured in Etsy’s 2021 journal “7 Incredible Queer-Owned Shops to Know” and has achieved over 23,000 sales on the platform, as well as a partnership with Target for their 2024 Pride collection. GRRRL Spells has been featured in various news publications such as Them, Advocate, Xtra Magazine, News Is Out, and The Bay Area Reporter. In 2024, GRRRL Spells was a finalist for the CSR (Corporate Social Responsibility) Award by Canadian SME National Business Awards.